Top Google searches (as of March 2019)

Top 100 Google search queries in the US (as of February 2019)

Unsurprisingly, this list is almost entirely dominated by branded searches. But we have decided to leave the list as is so that you could see the full picture.

#KeywordSearch VolumeReturn Rate
1facebook236,700,00011.32
2youtube194,800,0006.52
3amazon103,300,0004.46
4gmail91,310,0005.63
5google84,660,0004.36
6ebay58,830,0004.7
7yahoo57,040,0008.28
8craigslist53,000,0004.45
9weather52,340,0005.08
10yahoo mail51,390,0006.53
11google maps41,320,0003.77
12netflix39,050,0003.42
13walmart38,790,0002.68
14google translate36,840,0005.28
15google docs28,470,0005.04
16news27,750,0009.23
17translate25,700,0005.19
18home depot24,850,0002.62
19facebook login24,780,0006.05
20cnn24,740,0007.03
21hotmail23,980,0006.09
22fox news22,970,0008.37
23google drive21,800,0004.11
24calculator21,560,0004.67
25maps20,600,0003.28
26msn20,260,00012.19
27usps tracking19,520,0003.31
28google classroom18,130,0004.73
29lowes17,830,0002.57
30target17,110,0002.24
31paypal17,080,0002.49
32espn16,490,0005.86
33bank of america16,450,0004.14
34instagram16,440,0002.45
35aol mail16,210,00010.44
36entertainment16,050,0005.14
37wells fargo15,480,0004.21
38pinterest15,020,0003
39zillow14,540,0002.71
40twitter14,140,0003.18
41best buy14,040,0001.97
42you tube13,980,0004.75
43indeed13,540,0003.35
44speed test13,540,0002.83
45trump13,300,0009.88
46roblox12,920,0004.73
47linkedin12,590,0002.66
48sports12,210,0003.78
49youtube to mp312,060,0003.59
50amazon prime11,130,0002.49
51aol10,930,00010.52
52chase10,590,0004.02
53capital one10,440,0003.1
54costco10,310,0002.24
55ups tracking10,270,0002.46
56pandora10,080,0002.68
57nba9,910,0009.12
58reddit9,910,0003.83
59kohls9,900,0002.44
60bing9,550,0005.61
61traductor9,450,0007.53
62hulu9,400,0002.25
63nfl9,340,0005.87
64finance9,000,00013.47
65american airlines8,770,0002.28
66usps8,590,0002.14
67etsy8,430,0002.54
68pizza hut8,260,0001.91
69fb8,180,00012.1
70twitch8,010,0003.01
71airbnb7,980,0002.1
72macys7,890,0002.57
73dominos7,690,0001.98
74123movies7,680,0003.55
75spotify7,640,0001.73
76google flights7,570,0003.98
77expedia7,430,0002.36
78google scholar7,390,0004.29
79wells fargo login7,330,0003.99
80verizon7,080,0001.95
81fedex tracking6,890,0002.42
82you6,850,0002.34
83united airlines6,740,0002.04
84google news6,610,0008.12
85bed bath and beyond6,590,0001.83
86facebook log in6,350,0004.59
87discord6,310,0002.25
88outlook6,280,0002.89
89walgreens6,220,0001.83
90gamestop6,080,0002.08
91mapquest6,060,0002.31
92restaurants near me6,040,0002.08
93nfl scores6,030,0005.96
94pof6,000,0009.7
95southwest5,930,0002.18
96credit karma5,900,0002.16
97xfinity5,850,0002.37
98solitaire5,830,00011.2
99groupon5,790,0001.9
100thesaurus5,790,0002.35

SIDENOTE. We removed all NSFW queries from this list. What you see above are the top 100 “clean” search queries. Here’s the raw, uncensored list for those that want it. (You’ve been warned!)

Before we move on to the next list of trending keywords, it’s important to understand the keyword metrics that we display.

Search volume

Search volume shows how many times a given keyword is being entered into Google per month. And, because the search demand on many keywords tends to fluctuate from month to month, the number that we give you is an annual average. This method has proven to be quite accurate and we keep tweaking our model to achieve even better results.

Return Rate

Return Rate shows how often a person will search for that keyword again. It is a relative metric, so RR 3.55 doesn’t mean that people perform the same search 3–4 times a month on average.

But Return Rate is very useful when comparing two keywords.

For example, the keyword “spotify” has RR 1.73, which means that people rarely search for that keyword again. (Probably because they were just looking to download this app or learn what it is.)

On the other hand, “facebook” has RR 11.32, which means that people search for it quite frequently. (Probably because many people don’t have Facebook on their bookmarks bar, and simply Google it each time they want to access it.)

Top 100 NEW Google searches in the US (as of February 2019)

This list is much more interesting because it shows things that people in the UShave started to care about all of a sudden.

#KeywordSearch VolumeKeyword Difficulty
176th golden globe awards nominees and winners42,00037
2nick sandmann17,00019
3hamberder12,00037
4jake thomas patterson12,00029
5chilly gnomes11,00012
6fiji water girl11,00041
7covington catholic kentucky10,00050
8zephen xaver10,00013
910 year challenge8,30053
10hamberders7,90039
11sex education season 27,6007
12winter storm harper7,50028
13govt shutdown 20197,20060
14masked singer revealed7,00010
15jasmine eiland6,9004
16steven universe change your mind dailymotion6,3000
17superbowl 2019 date teams6,30017
1891st academy awards nominees and winners6,00062
19julen rosello6,00022
20dakota theriot5,90030
21what time is the super bowl in 20195,80042
22world record egg5,80031
23lunar eclipse 2019 astrology5,50010
24sylas build5,5000
25chiefs vs patriots 20195,30015
26instagram egg5,30042
27search between a giant rock man5,2009
28nicholas sandmann5,1000
29ps plus february 20194,90014
30aoc dancing4,80043
31covington catholic high school kentucky4,8008
32jeff bezos lauren sanchez4,70030
33krystal whipple4,6006
34marlboro rewards 20194,5003
35polar cast4,5006
36super blood wolf moon january 20194,40051
37surviving r kelly watch online4,4006
38games with gold february 20194,30037
39guaido4,3004
40eric black jr4,00010
41savannah spurlock4,0006
42daughters of ash3,8005
43polar vortex 2019 map3,70042
44super bowl 2019 time and date3,70024
4524th critics’ choice awards nominees and winners3,60036
4625th screen actors guild awards nominees and winners3,60034
47saints bad call3,60032
48dance on top of a ranger tower3,5004
49katlyn alix3,5001
50my roommate is a cat3,50013
51nathan phillips vietnam3,50039
52watch surviving r kelly3,50012
53bezos divorce3,40043
54saints no call3,40018
55lunar eclipse 2019 texas3,3006
56masked singer revealed so far3,3009
57deadly switch3,2000
58maga hat kid3,10012
59dark souls daughters of ash3,0008
60golden globe winners 20193,00052
61where’s my refund 20193,00031
62giorgia whigham punisher season 22,9008
63j cole middle child2,90010
64nfl scores playoffs 20192,90043
65paqio fight2,90028
66punisher season 2 review2,90027
67radeon vii2,90021
68search between a mysterious hatch2,9005
69jessie smallette2,80010
70pacquiao vs broner live stream2,80012
71southern california winter storm2,8007
72trump letter to pelosi2,80038
73fortnite chilly gnomes2,70011
74losartan recall 20192,70026
75overwatch bastet2,7005
76uri movie near me2,7000
77weezer teal2,70013
78black hebrew israelites washington dc2,60036
79covington catholic blackface2,60027
80david steven bell2,60012
81dota auto chess2,6004
82james ingram death2,60054
83jeremy kappell video2,6003
84dog walk you2,50012
85gillete ad2,50050
86middle child lyrics2,5006
87petta review2,5008
88rahaf mohammed2,50036
89search chilli gnomes2,50011
90search chilly gnomes2,50011
91txt bighit2,5006
92why is the government shutdown in the united states2,50061
93winter storm jayden2,5002
94chateri payne2,40018
95imke wuebbenhorst2,4006
96it’s ma’am2,4009
97kevin barnett cause of death2,40012
98kylie jenner egg2,40045
99mysterious datapad2,4002
100new abortion law in new york2,40046

What’s interesting, is that some of these new keywords had a big spike in search demand and then faded to nothing quite fast. While others seem to have a continuous search demand, that shows no signs of fading.

“10 year challenge” vs “sex education season 2” are two great examples:

google trends new us searches

I didn’t include Return Rate this time, because the vast majority of these Google searches were very close to 1.

But I incuded Keyword Difficulty metric, which is super low for almost all keywords in this list (since they’re brand new).

Keyword Difficulty

Keyword Difficulty score shows how hard it would be to rank in top10 search results for a given keyword (learn more here). It is based on the size and quality of the pages that already rank there.

Given that KD scores for most of these keywords are so low, I wonder if this very article will rank for some of them?

And that’s it for the US.

Let’s look at what bothered people around the world.

Top NEW Google searches around the World (as of February 2019)

I know Ahrefs has a ton of customers from all around the world, and hopefully, everyone will find a fun keyword from their country on this list.

#KeywordSearch VolumeCountry
1julen pozo69,000es
2rescate julen63,000es
376th golden globe awards nominees and winners42,000us
4australia day doodle #googledoodle36,000au
5evelyn dove33,000vn
6brigpol dewi33,000id
7julen spanien32,000de
8sake dean mahomed29,000vn
9julen ultima hora28,000es
10fahrelnissa zeid28,000vn
11noticias julen25,000es
12bulog experd18,000id
13eclipse lunar 2019 mexico17,000mx
14nick sandmann17,000us
15niño pozo malaga16,000es
16嵐活動休止16,000jp
17julen malaga16,000de
18curp actualizada 201916,000mx
19julen totalan14,000es
20julen rescate14,000es
21sake dean mahomed14,000cl
22ultimas noticias julen14,000es
23砂塚あきら13,000jp
24φαχρελνισά ζεΐντ13,000gr
25julen directo12,000es
26sake dean mahomed12,000se
27louay kayali12,000dz
28evelyn dove12,000se
29avriellia shaqqila instagram12,000id
30hamberder12,000us
31fahrelnissa zeid12,000pe
32jake thomas patterson12,000us
33uri box office collection11,000in
34why cheat india11,000in
35vinaya vidheya rama review11,000in
36fiji water girl11,000us
37junge spanien11,000de
38ultimas noticias de julen11,000es
39長尾里佳11,000jp
40chilly gnomes11,000us
41池本順哉11,000jp
42julen malaga11,000es
43covington catholic kentucky10,000us
44zephen xaver10,000us
45stefan wilmont10,000pl
46boots 70 sale 20199,300gb
47derdim olsun9,200tr
48f2 movie review9,200in
49boxeur gilet jaune9,100fr
50広瀬晃一9,000jp
51日下部和博9,000jp
52julen espagne8,900fr
53pacquiao vs broner live stream8,900ph
54psc food inspector admit8,700in
55explosion en hidalgo hoy8,600mx
56manlee kongprapad8,600th
57spanien julen8,600de
58louay kayali8,500ma
59dschungelcamp 2019 wer ist raus8,400de
60sayısal loto sonuçları 20198,400tr
61julen malaga8,300nl
6210 year challenge8,300us
63栗原勇一郎8,000jp
64comprobar loteria del niño 20198,000es
65لؤي كيالي7,900iq
66hamberders7,900us
67強い女メーカー7,900jp
68كاس اسيا ٢٠١٩7,800iq
69louay kayali7,700eg
70sex education season 27,600us
71tempete gabriel7,500fr
72manikarnika box office7,500in
73vanderson bbb7,500br
74winter storm harper7,500us
75foto brigpol dewi7,400id
76sake dean mahomed7,400ie
77govt shutdown 20197,200us
78julen spanje7,200nl
794000蚊申請表格7,100hk
80masked singer revealed7,000us
8124th national television awards nominees and winners7,000gb
82julen rettung7,000de
83jasmine eiland6,900us
84菊池捺未6,800jp
85julen news6,700de
86ジジ・ウー6,700jp
87мерседес соса6,700rs
88fox canlı yayın 20196,600tr
89die verschwundene familie6,600de
90султан моего сердца первый канал6,500ru
91republic day speech 20196,500in
92louay kayali6,400sa
93debat capres 17 januari 20196,400id
94interbanex6,400ve
9510 year challenge6,400in
96superbowl 2019 date teams6,300us
97autopsia julen6,300es
98steven universe change your mind dailymotion6,300us
99avriellya shaqila6,300id
100staatsloterij januari 20196,200nl

It looks like phrases related to the Academy Awards/Golden Globes dominate this list.

Top NEW Google searches in YOUR niche (as of February 2019)

Did you know that you can use the “newly discovered” feature in Keywords Explorer to find search queries (containing any “seed” keyword) that were recently added to our database?

Keywords Explorer > enter a seed keyword > Newly discovered

You can do some seriously cool stuff with this!

For example, imagine that you run a movie reviews website.

You could enter “netflix” as your seed keyword and find all the newly‐discovered Netflix‐related terms that we discovered in the last month.

netflix newly discovered keywords explorer

It looks like Netflix’s Ted Bundy documentary is especially popular right now.SIDENOTE. We use clickstream data to discover new search queries, so some long‐tail keywords may come in a little delayed.

🙂

Seriously, this is a potential goldmine of keyword opportunities. So please do play around with it and see what you can find. 

Free mini‐tool is coming soon… we (still) promise!

Back when the original version of this article was first published (April 2017), I mentioned that we were working on a mini‐tool that would be updated with fresh data from all countries… every month.

I’m quite embarrassed to admit it, but we still haven’t had a chance to finish making this.

(In all honesty, we got carried away with the brand new Rank Tracker and Site Audit tools.)

BUT it is ~80% complete—here’s a preview:

top google searches tool new

We’re hoping to have this ready for you soon!




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