🔄 Why Page Indexing Increases
Index count may increase when:
- ✅ You publish new pages/products/blogs
- ✅ Google discovers previously uncrawled pages
- ✅ Sitemap updated correctly
- ✅ Internal linking improves
- ✅ Crawl errors fixed
For example, if you add new products on SOA Technology or optimize category pages, indexing will grow.
🔻 Why Page Indexing Decreases
Index count may drop due to:
- ❌ Pages removed or deleted
- ❌ Noindex tag added accidentally
- ❌ Canonical tag pointing to another page
- ❌ Duplicate content detected
- ❌ Crawl budget issues
- ❌ Server downtime / 5xx errors
- ❌ Soft 404 errors
- ❌ Google algorithm re-evaluation
Sometimes Google de-indexes low-quality or thin pages automatically.
⚠️ When Should You Worry?
You should check deeply if:
- Sudden large drop (30–50% pages lost)
- Important money pages not indexed
- “Crawled – Currently Not Indexed” increasing fast
- “Duplicate without user-selected canonical” errors
Small fluctuations (5–10%) are normal.
📊 What You Should Check in Search Console
Go to:
Indexing → Pages → Why pages aren’t indexed
Look at:
- Excluded pages
- Crawled – currently not indexed
- Duplicate
- Discovered – currently not indexed
🛠 For E-commerce or Business Sites (Like Yours)
Common reasons for fluctuation:
- Filter URLs
- Pagination URLs
- Search URLs
- Auto-generated product variations
- Parameter URLs
Make sure:
- Proper canonical tags
- Clean sitemap (only indexable URLs)
- Robots.txt not blocking important pages
- No accidental noindex
🎯 Pro Tip (Important)
Index count going down is NOT always bad.
Sometimes it means:
Google removed low-quality pages →
Overall site quality improves →
Rankings improve.
Quality > Quantity.
