Google reCAPTCHA v3

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April 6, 2020 in Digital Marketing, Tips and Tricks

Google reCAPTCHA v3

Google reCAPTCHA v3  helps you detect abusive traffic on your website without any user friction. Google reCAPTCHA is a free service that protects your website from spam and abuse. Google reCAPTCHA uses an advanced risk analysis engine and adaptive challenges to keep automated software from engaging in abusive activities on your site. It does this while letting your valid users pass through with ease.

The reCAPTCHA advantage

  • Advanced Security
  • Ease of Use
  • Creation of Value

April 4, 2020 in Php, Tips and Tricks

Add title description keyword meta tag without using plugin in wordpress

The search bots will search for necessary information for users based on the meta tags’ and the article’s content. The page or post will rank higher in search result pages if its meta tags contain important keywords. Therefore, it should be concise and contain important keywords. It will be better for SEO if you can put the keyword to the beginner of the description is better.

Description and keyword without plugin
Paste this in theme’s functions.php file. 


function add_meta_tags() {
    global $post;
    if ( is_single() ) {
        $meta = strip_tags( $post->post_content );
        $meta = strip_shortcodes( $post->post_content );
        $meta = str_replace( array("\n", "\r", "\t"), ' ', $meta );
        $meta = substr( $meta, 0, 125 );
        $keywords = get_the_category( $post->ID );
        $metakeywords = '';
        foreach ( $keywords as $keyword ) {
            $metakeywords .= $keyword->cat_name . ", ";
        }
        echo '<meta name="description" content="' . $meta . '" />' . "\n";
        echo '<meta name="keywords" content="' . $metakeywords . '" />' . "\n";
    }
}
add_action( 'wp_head', 'add_meta_tags' , 2 );
function gretathemes_meta_description() {
    global $post;
    if ( is_singular() ) {
        $des_post = strip_tags( $post->post_content );
        $des_post = strip_shortcodes( $post->post_content );
        $des_post = str_replace( array("\n", "\r", "\t"), ' ', $des_post );
        $des_post = mb_substr( $des_post, 0, 300, 'utf8' );
        echo '<meta name="description" content="' . $des_post . '" />' . "\n";
    }
    if ( is_home() ) {
        echo '<meta name="description" content="' . get_bloginfo( "description" ) . '" />' . "\n";
    }
    if ( is_category() ) {
        $des_cat = strip_tags(category_description());
        echo '<meta name="description" content="' . $des_cat . '" />' . "\n";
    }
}
add_action( 'wp_head', 'gretathemes_meta_description');

Title tag without plugin

<title><?php wp_title(' | ', 'echo', 'right'); ?><?php bloginfo('name'); ?></title>

April 1, 2020 in Learning, Tips and Tricks

open graph tags example

Open Graph tags is a protocol (i.e. a set of rules) that is used to integrate any web page into the social graph. For example, Facebook can be your social graph or social circle.

Using of Open Graph protocol, you can tell Facebook how to render your shared content to displayed on Facebook.

Open Graph Meta Tags Example

To enable your web page into a graph object, you need to use Open Graph meta tags.

Following are examples of such meta tags:

<meta property="og:title" content=""/>
<meta property="og:type" content=""/>
<meta property="og:url" content=""/>
<meta property="og:image" content=""/>
<meta property="fb:admins" content=""/>
<meta property="og:site_name" content=""/>
<meta property="og:description" content=""/>

March 28, 2020 in Health Care and Wellness, Tips and Tricks

Methylxanthines | Benefit for coronavirus infected

अमेरिका के विख्यात CNN NEWS CHANNEL के अनुसार, चीन के विख्यात कॉरोना वायरस विशेषज्ञ Dr. Li Wenliang अपनी मृत्यु के पूर्व यह कह गए हैं कि ३ केमिकल Methylxanthine, Theobromine एवं Theophylline कॉरोना वायरस को मार सकते हैं, और ये तीन कैमिकल ही चाय में पाए जाते हैं। इस लिए यदि कोई दिन में तीन कप चाय पीते हैं, तो वे कॉरोना वायरस के संक्रमित नहीं होंगे अथवा यदि कोई संक्रमित व्यक्ति चाय पीते हैं तो कुछ ही दिनों में वे संक्रमण मुक्त हो जाएंगे। इस सत्य को Dr. Li Wenliang ने कॉरोना रोगियों की Case History Study का अध्ययन कर के अविष्कार किया है।यह सत्य उजागर करने के लिए चीन सरकार ने उन्हें सजा दिया था। दुख का विषय यह है कि Dr. Li Wenliang की मृत्यु कॉरोना से अक्रान्त हो कर ही हुई थी। चाय के अन्दर जो Caffine होता है, वही Methylxanthine है और दो अन्य कैमिकल भी चाय में ही पाए जाते हैं।चीन के हुवान प्रान्त में कॉरोना रोगियों को तीन बार चाय पिलाए जाते थे, तभी आज चीन कॉरोना मुक्त हो पाया है। यह कितना सत्य है यह तो नहीं मालूम मगर इस शेयर को प्राप्त होते ही समस्त ग्रूपों में शेयर किए जा रहे हैं यदि यह सत्य होता है तो अनेकों के लिए लाभदायक सिद्ध होगा।

What are Methylxanthines?

Methylxanthines are a unique class of drug that are derived from the purine base xanthine. Xanthine is produced naturally by both plants and animals. The methylxanthines, theophylline, and dyphylline are used in the treatment of airways obstruction caused by conditions such as asthma, chronic bronchitis, or emphysema. Caffeine (present in coffee) and theobromine (present in chocolate) are also methylxanthines.

Theophylline is the most well known and most commonly used methylxanthine. At low dosages, it has an immunomodulatory, anti-inflammatory and bronchoprotective effect. Higher dosages are needed for its bronchodilator effect; however, higher dosages are often associated with toxicity.

Experts are not sure exactly how methylxanthines work but research has shown they inhibit the enzyme phosphodiesterase, antagonize adenosine receptors, and at lower dosages, their effects on histone deacetylase activity are believed to contribute to their immunomodulatory effects.

The main role of theophylline and dyphylline is to help maintain good airway control in chronic, persistent, airways disease.

March 27, 2020 in Only Happened In India, Tips and Tricks

delhi coronavirus helpline

Central Helpline Number for corona-virus: – +91-11-23978046
Helpline Numbers of States & Union Territories (UTs) 
S. NoName of the StateHelpline Nos.
1Andhra Pradesh0866-2410978
2Arunachal Pradesh9436055743
3Assam6913347770
4Bihar104
5Chhattisgarh104
6Goa104
7Gujarat104
8Haryana8558893911
9Himachal Pradesh104
10Jharkhand104
11Karnataka104
12Kerala0471-2552056
13Madhya Pradesh0755-2527177
14Maharashtra020-26127394
15Manipur3852411668
16Meghalaya108
17Mizoram102
18Nagaland7005539653
19Odisha9439994859
20Punjab104
21Rajasthan0141-2225624
22Sikkim104
23Tamil Nadu044-29510500
24Telangana104
25Tripura0381-2315879
26Uttarakhand104
27Uttar Pradesh18001805145
28West Bengal1800313444222, 03323412600,
S. NoName of Union Territory (UT)Helpline Nos.
1Andaman and Nicobar
Islands		03192-232102
2Chandigarh9779558282
3Dadra and Nagar Haveli and Daman & Diu104
4Delhi011-22307145
5Jammu & Kashmir01912520982, 0194-2440283
6Ladakh1982256462
7Lakshadweep104
8Puducherry104

GOVERNMENT WEBSITE LINK

March 26, 2020 in E-Commerce, Free Website Submission, Tips and Tricks

7 Ways to Increase Website Traffic

Lack of massive budget, no battalion of marketers but still want to carve a niche? Seems like next to impossible, right? May be it isn’t so. The trick lies in consistent effort and a little investment i.e. your time. Here are a few ways to boost traffic:

  1. Make Your Website User Friendly – Your website is where the journey begins. The way it looks and the content can have a huge impact on the search engine results. One has to keep certain things in mind to increase the site’s visibility. Try and use more of relevant keywords. Figure out a main keyword for each page and use it as many times as possible but don’t go overboard. The keyword can be small or maybe two-three worded phrase. One can include the name of a particular area or place in the keyword to bring in more local traffic. Though using a video, images etc can be appealing but at times it can be ignored by search engines, so make sure to give a description along with it. A URL that is short and relevant makes it easier for humans as well as search engines to easily understand what the page is about.
  2. Importance of Going Through a Keyword Research – We all at times might have faced this situation where while typing a certain question, Google automatically comes up with relevant or similar answers. It is no magic or some super power but the reason lies in the fact that a lot of other people too might have searched on the same topic. With these frequently searched terms, one can get new ideas for posts that can be of great help to your audience. The keyword planner tool by Google is of great help to paid advertisers to plan their campaigns.
  3. Plan Your Content Strategy – It is not only about making your site appealing to the search engines, but also towards making it a place where people would want to visit again and again. One should keep updating the site with content that is informs, entertains and educates the readers. To keep up to the needs of consistently adding up a new content, have a section for the blog. If you’re writing skills are not something to boast about or writing isn’t your cup of tea, no need to worry. You can still start. Just plan it out properly and keep the taste of your audience in your mind while writing.
  4. Using Buzzsumo and Other Tools – The success mantra these days is all about keeping a tab on the competitors, their strategies, content that is viral and new ideas. Some of the popularly used content research tools are Buzzsumo, Buffer.com and Traackr.com etc. These tools help one find the trending topics, popular posts and content easily. It is a way to peep into the minds of the readers and what they really want to read.
  5. Submissions by Experts on your Post – One of the best way to give your content an edge is by including advice and opinions by experts in that particular field. The authenticity of the content reaches an all time high because of the submissions by experts. Not only inform them that you will be using their submission but even ask them to share it with their followers.
  6. Focus on Niche Related Platforms – A good content definitely has a stand of its own but one should also remember that taking it to the right place is as important. In other words, go through a proper research and share your content in platforms that are related to your industry or field. Posting a fashion related content on a platform where software is discussed makes no sense.
  7. Be in touch With Your Visitors – To ensure that visitors keep coming back to your site, encourage more and more people to join your mailing list. The more the subscriptions, the better for your business. Offering gifts like ebook and other freebies can also help. After having a proper mailing list, regularly send newsletters to the potential customers. Just make sure that the content is relevant to your business. Make the content interesting as well as useful.

March 26, 2020 in Digital Marketing, Free Website Submission, Tips and Tricks

How to Successfully launch a Google AdWords Campaign?

One of the most powerful and vital tool of marketing is Google AdWords. It might seem like a daunting task and can leave you with so many questions and queries. With proper planning and implementation, it isn’t that difficult. Here are a few questions that might come across along with their answers. Let’s start

  • Who is your target market?

For a campaign to be really successful, one has to be really clear about the people or group that we are targeting. A deep research about your target market will help you in coming up with an effective campaign.

  • What is your offer?

Just like every successful campaign, one has to create or solve a problem. You should also focus on the fact that customers should get a clear idea that your product or service is the best compared to others. Depending upon different features and offers, one can run multiple campaigns.

  • What are the customers searching for?

Start thinking like your customer. Try and get into their shoes, as to what would they be typing while searching for something related to your product or service. For e.g. someone looking to buy ice cream  might search for offers ice cream, ice cream near XYZ (the location where the person stays) etc.

  • What is the objective behind this ad campaign?

One should be very sure about the reason behind launching the campaign. It can be to bring in more traffic, lead generation, increasing sales etc.

  • What should my customer do?

Figure out, what you really want your customers to do after seeing the ad. Now, that can be better sorted out, once you are clear about the objective behind the campaign. It can be to like the facebook page, to increase sales, register etc.

  • How will you make your customers take some action?

When you start planning your campaign or maybe writing it then make a list of the results oriented Call-to-Action (CTA). With a proper CTA, you will be in a better position to decide the ways you can motivate the potential customers. It can be regarding making an order online or giving a call. One can also motivate customers by offers, by highlighting USP’s or maybe with special discounts.

  • What are your competitors up to?

One should also be updated about your competition. The things that they are doing, is it successful or not, the new strategies etc. By analyzing these, you will understand where you might be going wrong and even regarding things that worked in your favour.

  • What is your budget?

Even if we want to escape this, the truth is business is also majorly about profits. Plan your campaigns according to your budget and the best way to utilize the amount. This will help a great deal in the long run.

  • What is the time frame?

At the planning stage, one has to be sure about the time period of your campaign. Though, it might vary depending on each campaign. As per the motive and requirement, one should know how long or short the time frame will be.

  • How to measure the results?

There are a no of ways in Google AdWords to track and check the campaign metrics. For e.g. the no of clicks, sales, email leads etc. This is how you can keep a tab on your success rate as well as if you are going wrong.

Hope, we have covered up most of the questions that might have or will come to your mind. No more waiting, start making campaigns and with time you will learn all the nitty gritty.  

March 26, 2020 in E-Commerce, Tips and Tricks

It’s not just the big brands that

Search yourself – To keep track of new content, you can Google search through your url or brand name. This same thing can be followed in Google Images too. Set up a Google Alert to keep track and be updated. In order to avoid clutter in your inbox, go for settings according to which notifications are mailed to you once a day.

Create Your Own Positive Online Presence – To start with, online reputation can be managed by claiming your free business listings on the major online directories and social media networks. No worries of shelling out a huge sum, one can share information that would present your business in a new light. This also ensures that you’re in control of the official voice of your business on different outlets. The best part about these big directories is that they tend to occupy a lot of the search results for your business name, pushing any potential negative reviews off the first page results.



3. Add New Content to Your Social Media Profiles – The work doesn’t just end by starting online social media profiles; one needs to ensure that it is updated with new content regularly. This is your identity and reflection in, thus your reputation. The content should be interesting, relevant a definitely bring out your positive side. You want to ensure they are current and show you in a positive light. Positive reviews on your website is also a great way to generate quality content.

4. Listen to What Others Are Saying about You – One should always be aware of what is being said about your business. You can always set a Google Alert on your business name to keep a tab. There are various other reputation management tools too that can be used.These  tools can not only track mentions of your business but even report on sentiment for your brand online.

5. Be Proactive, Not Reactive When Responding – There’s too much information and advice on exactly when to respond to negative public comments. A never ending debate to respond publicly or not is still on. Though one should avoid responding while one is aggressive, and not to forget never ever accuse a reviewer of being fake. Think about the whole situation; take as much time as you want before responding. One wrong comment can spoil the entire thing. Be very careful while responding.

Promote Yourself

Promoting your business through an excellent SEO strategy on your website, social media, blog and other websites can help you offset any negative comments in two ways. First, the positive and optimized content can show up higher than the negative comments on search engine results pages. Second, most people realize that no business is perfect. If you have a dominant number of positive reviews among a few negatives, your chances of losing a potential customer from the few critical comments is much less than if the negative reviews were the only reviews published.

Today, businesses are more vulnerable to online attacks on their reputation than ever before. Taking proactive actions to optimize positive reviews and manage negative ones will help you minimize this vulnerability.

Should I buy a farmland? Is it a good investment? With so much of information and advice, it can be really confusing. Here, we are sharing a few tips and information which can make it easier for anyone who wants to buy a farmland get a better idea and see it as one of the best forms of investment. To know more:

comment

The article was really helpful and informative. You have discussed a lot of important aspects that most of us have always wanted to know but ended up being more confused. I am also planning to invest in a farmland in Delhi-NCR, kindly suggest names of some good projects.

Few months back my father invested in a farm land in Delhi-NCR. Initially, we were also confused and had to go through a lot of research. After a lot of searching and visiting the places personally, we came to a final conclusion that Flora Farms was the best amongst all. Not only the price was reasonable, the location was perfect as well. With so much of development in the sectors of infrastructure, communication etc and many renowned companies planning to shift base to this place, this is the best where you can invest.

When I had invested in Flora farms, even I had no clue that it would turn out to be such an amazing experience. Though the biggest surprise was that within 2 years the price increased to more than double the amount I had purchased it for. It turned out to be a great investment and deal for me.

March 26, 2020 in Learning, Tips and Tricks

datatable change show entries number | disable sort datatable

aLengthMenu : This parameter allows you to readily specify the entries in the length drop down menu that DataTables shows when pagination is enabled. It can be either a 1D array of options which will be used for both the displayed option and the value, or a 2D array which will use the array in the first position as the value, and the array in the second position as the displayed options (useful for language strings such as ‘All’). 

$(document).ready(function() {
    $('#tbl_id').dataTable({
        "aLengthMenu": [[25, 50, 75, -1], [25, 50, 75, "All"]],
        "iDisplayLength": 25
    });
} );

iDisplayLength is now legacy. Use pageLength instead.

How to disable sort in datatable?

Note that this will disable sorting all around, so there is no need to disable it on individual columns. 

$('#jTable').dataTable({ "bSort" : false } );

Sorting apply per field, is: 

$('#id-of-my-table').DataTable({
    "columnDefs": [
        { "orderable": false, "targets": [0, 4, 5, 6] },
        { "orderable": true, "targets": [1, 2, 3] }
    ]
});